What does it mean to have an approachable business? Think of it in terms of being an approachable person. Businesses, much like people, have characteristics and personalities. A leader who…
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If you are wondering how to get the most out of your Facebook business page, you are not alone. With over 1.440 billion monthly active users, the social network is…
You may have heard that real estate is expensive in the Bay Area. This is how expensive: A 9′ by 7′ tent someone has pitched in their garden is currently…
Social Media Guru???…. Social Media Who the #$%^ are you? When I hear the term Guru I tend to think of some East Indian Individual who has mastered a divine…
Let’s face it, Mondays are tough. Whether you are a solo business owner or the member of a large corporation, the mental drain of preparing for Monday, especially after a…
Every business owner knows it’s important to offer a high-quality product or service. But, lo and behold, with a high volume of competition, that’s not enough anymore. A unique identity…
While traditional search ads have driven traffic and sales for more than a decade, social ads are starting to drive more long-term value, especially for marketers of lifestyle products, where…
Even the greatest leaders lack self-confidence at certain times. Self-confidence is not a static quality; rather, it’s a mindset that takes effort to maintain when the going gets rough. It…
Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. Businesspeople are drawn to politics for the same reasons they’re…
1. Not creating original content. Speaks for itself right? This doesn’t just mean banners, graphics and visuals to promote your business; you must create content that will attract people by…