Social media dynamos Instagram and Pinterest nearly doubled their users between 2012 and 2015, according to a new study — and Pinterest is winning. Pew Research Center, a Washington D.C.-based…
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Writers at top-tier publications get slammed with an average of 500 pitches per day. Are you one of the brands vying for press? If so, there’s a lot you can…
No matter what business you are in, chances are the competition is fierce. You probably have a website, you have your marketing, you may even blog, but you need to…
The advertising world of Mad Men where crafty ideas, smooth-sounding phrases, and surreal imagery increased sales and built customer loyalty no longer works. In the era of David Ogilvy and…
1) Personalized Marketing Have you noticed that big corporation are personalizing their marketing to emotionally connect with a certain audience? It can be generalized to a community with local or…
Hashtags were created by Twitter as a means of organizing content and now are found on many social media channels like Google+, Tumblr, Pinterest, Instagram and others. Using hashtags on…
We all want our children to become leaders. Whether they spend the bulk of their days in the mailroom or the corner office, we want our children to grow to…
A website is a startup’s opportunity to distinguish itself from its competitors while also promoting its value and offerings to current and potential customers. An enticing home page with attention-grabbing…
Adidas is planning to make waves with a series of eco-friendly partnerships. Speaking at the United Nations event, “Oceans. Climate. Life,” in New York City, Adidas spokesman Eric Liedtke revealed the brand’s…
In honor of International Beer Day, August 7, the beer-rating and -review site RateBeer.com has curated a list of the top beers in the world. The 20 beers were selected…