Business books are notorious for being loaded with MBA lard, trotting out “key takeaways” like “take risks,” “build a great team,” and “don’t be afraid to fail.” But the ones…
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It Pays to Advertise No matter how wonderful your company’s product or service is, if you don’t advertise, nobody will know about it. The goal of any advertising program should…
The nation’s #1 real estate broker and charismatic star of Bravo’s Million Dollar Listing New York shares his secrets for superstar success—no matter who you are or what you do,…
With entrepreneurship being the sexiest profession going these days, a lot of people are wanting to get into the club. Saying you’re an entrepreneur has as much social cachet as…
If you want to make sure you’re providing your employees with an environment in which they can thrive, check your workplace for these motivation killers. 1. Toxic people. If you’ve…
Pay-Per-Click Ads I’m always surprised when a small business doesn’t take advantage of pay-per-click advertising. Usually they reason it out of their budget by saying that it’s only useful for…
The 87th Academy Awards show is tomorrow, Sunday February 22. After the Oscar statuettes are handed out, don’t feel bad for the losers. They still get to go home with…
During the 1965 baseball season, Hall of Famer Willie Mays went went through an 0-24 slump. Twenty-four different times he got up and got out. Game after game. Day after…
“Marketing is too important to be left to the marketing department.” – David Packard, co-founder, Hewlett-Packard If you ask 20 business leaders to define marketing, you’ll probably get 20 different…
The Mark Consulting & Marketing and Augusta Fine Homes are proud present, for the first time ever in Canada, the star of Bravo’s Million Dollar Listing, Fredrik Eklund for a…
