Your online presence can play a huge role in the job search. You’ve probably heard it before: 47 percent of employers search online profiles immediately after receiving an application from…
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Consider the different approaches of the following two sales professionals: John searched for prospects online in an effort to land meetings with the largest potential customers he could find. Dan…
Close your eyes, tap your app three times and think to yourself, “There are no heels like these.” Because, honey, there aren’t. Not yet. Remember last year, when “smart” ballet…
LinkedIn has evolved to become one the most important and most prevalent resources for professional networking available. Used by more than 313 million people on an international scale, it’s no…
LOS ANGELES — Heading into the all-important summer moviegoing season, two converging box-office trends are startling studios: Women are driving ticket sales to a degree rarely, if ever, seen before,…
Being an entrepreneur is no mean task, and definitely isn’t meant for the fainthearted. Entrepreneurs have too much to do and a lot to prove, not just to their competitors,…
Programmatic video is hot, and getting hotter. According to eMarketer, in 2014, advertisers and publishers spent an eye-popping $700 million on programmatic video. By the end of this year, that…
Content marketing is a powerhouse. For almost any brand in the world (and that includes your own personal brand), it is a cost-efficient brand awareness strategy with tons of peripheral…
It’s funny, really. Most of us who get into entrepreneurship start with the intention of working LESS than we did at our regular jobs. The startling reality is that we…
Success is a subjective notion, if there ever was one. But for simplicity’s sake, let’s assume the higher you are on Maslow’s hierarchy of needs, the better you’re doing. In…
